In the Press

Article on AAPI-owned businesses celebrating Asian American and Pacific Islander Heritage Month!

"Hawaii is known for some of the most beautiful scenery on Earth, especially in its surrounding ocean. Shera Mercer has had a longtime passion for the waters around her home state, as well as for silversmithing, which she began at 17. However, for most of her life she worked in the corporate world. That was until she decided to move back home and forge a new path. Enter‘Alohi Kai, a jewelry company inspired by Hawaii’s ocean life. Each piece is handmade by Shera using U.S.-sourced metals. Sustainability is a large part of ‘Alohi Kai’s mission, which is part of the reason she wanted to keep the company domestically made. A must get for any ocean lovers out there!."

"Local maker loves to malama the ocean" Article by Kelsey Kukaua Medeiros.

"Shera Mercer, owner of ‘Alohi Kai, a Hawaiʻi-based jewelry business inspired by her own underwater encounters, talks about her slow fashion approach making hand carved pieces — in shapes like sharks, turtles, Hawaiian monk seals and more — each with a story to tell. Her overall goal is to raise awareness about ocean sustainability and conservation."

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"I have a lot of customers who save up to buy a shark or whale because it is so much a part of their identity – they have to have it. And you might be surprised how many people tell me how long they’ve been saving to get a piece – and when they are able, they purchase it. I know it will be cherished and have meaning to them and they now have a great story to tell, and in the process, it raises awareness about the shark or coral or turtle they bought. If only we could do that with more things, we might not have such a waste problem in landfills."

InstoreMagazine provides jewelers with jewelry industry news headlines and useful tips. INSTORE is the most-loved magazine of American jewelry store owners. April 2024

Jewelry industry news and trends.

Hawaii television show showcasing artists in Hawaii, produced by Sparrow Productions. Catch us on Episode 8, forward to 12:00 in.

Sustainable Shopping with Marriott Bonvoy Traveler. Online travel magazine that believes that travel opens minds, expands boundaries, teaches lessons and creates memories.

Lei Chic - Honolulu Magazine’s shopping blog about Hawai‘i’s newest and hottest boutiques, designers, trends, spas and salons, and more. 

Lei Chic - Honolulu Magazine’s shopping blog about Hawai‘i’s newest and hottest boutiques, designers, trends, spas and salons, and more. This issue is all about Honolulu Fashion Week!

KITV Honolulu’s segment on ‘Alohi Kai on 17 August, 2016

Paula Rath on our Zoanthids capsule, posted on her 11 May ’16 blog

Lei Chic - Honolulu Magazine’s email and shopping blog about Hawai‘i’s newest and hottest boutiques, designers, trends, spas and salons, and more.

Kikaha - Island Air’s inflight magazine, Issue 06 2015

Paula Rath, Hawaii fashion and fitness blog from October 2014